I am a multidisciplined freelance creative. I help brands communicate their identity through different mediums.
With over 10 years of experience, I offer a comprehensive service covering graphic design, creative consultancy, textile design and photography.
Whilst gaining a degree in textiles from Chelsea College of Arts I started work in the fashion industry, manufacturing textiles for couture brands. This gave me an intimate understanding of the importance of the creative process and the nuances in each stage. I then moved into high-street fashion shortly after where I held creative roles across the globe, from London to Hong Kong. Rising to senior creative I held responsibility for graphic design, brand management, website management, and product presentation.
I enjoy being the link between brands and their clients, enabling communication through a creative process. This passion for contributing new and innovative ideas to help businesses and brands communicate their story and harness their potential led me to develop my expertise in graphic design. This remains the core offering in my service.
In prior roles had lead responsibility for product photography, later leading into fashion and lifestyle photography. I have continued to pursue this area and apply a creative flair to my photographic assignments. My assignments remain varied, from touring with bands as their ‘on the road’ photographer to a taking creative lead on business-orientated headshots.
I work with established corporates as well as small brands and start-ups. I often find that I am the missing link for many of these businesses, as not only am I able to add value through graphic design & Photography, but I contribute new and innovative ideas on how to communicate their stories